• Marketing Your Non-Profit - Effective Strategies Using PR and Social Media

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    Name: Marketing Your Non-Profit - Effective Strategies Using PR and Social Media
    Date: June 12, 2018
    Time: 8:30 AM - 11:30 AM EDT
    Registration: Register Now
    NPO Group
    Event Description:
    Offered by the Chamber's NPO Group, all South Shore Chamber Non Profit Members are invited to register for this morning workshop that includes a facilitated group discussion, education, hands-on application, and networking. Come ready to make a difference with your non-profit's marketing! Laptops and tablets are highly encouraged.
    From PR First, attendees can expect to learn how public relations can help boost their organization’s visibility and showcase its expertise. In particular, Jim Farrell and Nicole Joy Hales will cover:
    • A brief description of public relations and how PR fits into an overall marketing campaign
    • How and why PR works
    • Components of a PR campaign
      • Press release
      • Source letter
      • Company/organization profile
      • Contributed thought leadership articles
      • Events
      • Social Media
    From Main Street Media Group, Rebecca Nidositko looks forward to answering your burning social media questions and addressing hot topics including:
    • How to build/customize boosts to target a group
    • How to interpret the information coming out of the boosts (likes, impressions, reach, etc)
    • How to leverage Facebook fundraising and that donation button
    • Tips and strategies for increasing likes and followers
    • How to effectively use the Facebook slide show

    About the Presenting Companies

    Located in Hanover, MA, PR First is a public relations firm celebrating its 20th year and focused on meeting the publicity needs of small to mid-sized businesses. Services offered by PR First include entire publicity campaigns, or individual components including press releases, feature articles, profile pieces, media placement, and media coverage for events.

    Founded in 2012 and based in Hingham, MA, Main Street Media Group consults local businesses and organizations of all sizes use social media. Their approach is simple. They work to understand your business goals and then advance your social media to meet those goals. Whether your business needs a couple hours of consulting or a bigger project, they provide the answers you need to make social media work for your business.


    20 Mathewson Drive, Weymouth
    Date/Time Information:
    Tuesday, June 12
    8:30 AM - 11:30 AM
    Breakfast refreshments will be served.
    Contact Information:
    Julie Williams
    $25 per person
    South Shore Chamber Nonprofit Members Only
    Space is limited
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